■ Exhition Added Communications (EAC).

What is EAC?

EAC is a new concept for planning communication strategies to cater to all aspects of trade fair participation.

■ This concept is aimed primarily at exhibitors at B2B trade fairs.

■ The aim of EAC is not only to make the process of contacting and engaging with traditional target groups more effective,
   but also to unlock the potential of new target groups during participation in trade fairs.

■ EAC delivers
more than conventional trade fair PR – much more.